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By Craig Sams and William Fugard, co-founders of Gusto Organic drinks
When you’re a small food or drinks company, how can your brand compete against big brands with big budgets? How can large retailers be persuaded to list your product when you don’t have a substantial track record?
It is possible to succeed – as I know from experience. Here are ideas based on what I’ve learned that I hope will help your brand.
Image by Silviarita from Pixabay
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Tagged as: Business, Craig Sams, Drinks, Food, Guest Post, Small Business, William Fugard
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By Craig Sams, Gusto
When I started out in the organic products business, there were hardly any organic products! These days it’s possible to get virtually every food imaginable in organic format, and in ever-increasing quantities.
The world beat a path to our door when we first had organic brown rice. Now it’s a commodity and you can get many different kinds; long grain, short grain, red, black, basmati – all organic.
Image: Pixabay
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Tagged as: Business, Craig Sams, Guest Post, Organic, Success
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By Laura Gozney, co-founder of Gozney
Coming up with a new product to fill a gap in the market is excellent but it is just the beginning. What to you need to do to take your product and convince restaurant owners that it is something they need and should buy right now? Here are ideas base on our experience.
Image: Pixabay
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Tagged as: Food, Guest Post, Laura Gozney, Restaurants
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By John Auckland, TribeFirst
Equity crowdfunding presents a marvelous opportunity for early and growth-stage companies to gain essential funding, raise awareness amongst the investor community and gain a tribe of loyal supporters.
Image: StockUnlimited
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Tagged as: Crowdfunding, Equity, Guest Post, John Auckland
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By Mike Ianiri, Equinox
With 2.1 million apps to choose from on the Google app store it can be hard to decide which will help you the most. The question you need to answer for your business is which ones will genuinely help you save you time and improve your productivity.
Image: Pixabay
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Tagged as: Guest Post, Mike Ianiri, Productivity, Telecom
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By Stephen Wheatley, HearAngel
If your staff use headphones, or work in a noisy environment, or are exposed to loud noises on a regular basis, then it’s your responsibility to help protect their hearing.
Human beings have about 15,000 auditory hair cells in each ear at birth; once they are gone, they are gone – and so is your hearing. Exposure to large sound doses regularly and repeatedly can cause irreparable damage to the hair cells within our ears.
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Tagged as: Claims, Ears, Headphones, Stephen Wheatley
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By Dan Kieran, co-founder and CEO of Unbound
As a career choice, becoming an online content creator and influencer is popular. It is potentially lucrative with some influencer getting highly paid for their relevant content/followers. However, there are surprisingly few ways for influencers and creators to monetize their audiences outside of professional endorsement and ad revenues.
In this guide, I’ve shared my top tips for monetizing social media followers, while maintaining control over your personal brand.
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Tagged as: Dan Kieran, Guest Post, Social Media
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By Dan Kieran, co-founder and CEO of Unbound
Despite its evolution over the centuries one change has eluded the publishing industry – going direct to the readers themselves. Now technology is allowing this to happen which means that the publishing landscape is starting to change again.
Publishers have always acted as gatekeepers between readers and authors. The lack of direct contact with readers and plus pressure from retailers to publish more books like the bestsellers from the previous year, means they rely on historical sales data to decide which books should be made. If there is no successful precedent, this makes it harder to justify supporting new ideas and original stories from the diverse range of voices clamoring to be heard.
Now, using technology platforms, authors and online content creators can ‘prove’ their audience exists by capturing it through social media themselves. This combined with a vast amount of data to analyse, and more viable ways to make sense of it, means the radical tech-enabled evolution of the publishing industry is inevitable. This evolution will democratise the industry in favour of authors and readers, while creating new opportunities for publishers themselves.
Here are important ways in which I believe the publishing industry will change, and soon.
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By Oliver Woolley, CEO, Envestors
The adoption of digital in early-stage investment has moved more slowly than in other industries. This is no surprise as human relationships are part of the process of matching investors and businesses. However, the world of early-stage investment is changing and recognising that digital does not have to mean impersonal. In reality, it can help build deeper relationships in a shorter time. This is because it provides new ways to communicate, share information and ultimately make it easier for investors to navigate the process to find the right opportunity and make the investment decision.
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Tagged as: Guest Post, Invest, Oliver Woolley
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By Mike Ianiri, Equinox
Many ISPs want us to believe that the future is fibre-optic. To take some leading examples:
At the time of writing, they are limited to approximately 50 cities and towns in the UK.
Image: Pixabay
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Tagged as: 4G, 5G, Connectivity, Fibre-Optic, Guest Post, Internet, Mike Ianiri, Satellite
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