This is the print version of this page. All content is copyright Indezine.com 2000-
2021.
Technology made easy
See Also:
PowerPoint and Presenting Stuff
Pictures, Video, and Multimedia
By Richard Horwell, Brand Relations
There are fantastic opportunities for the right manufacturer to dominate the alcohol-free spirits’ space. However, manufacturers need to think beyond traditional spirit categories to find unique flavors, characters, and profiles for their drinks if they are going to be viewed as competing against their alcohol counterparts. So far, very few, if any, manufacturers are capitalizing on this opportunity, leaving a huge open space for a new player to dominate.
The sector has been fuelled by some great low alcohol beers (technically they are not alcohol-free, although we tend to lump them into the zero-alcohol category). These small breweries have done a great job and have helped to grow awareness of alcohol-free options, particularly in supermarkets. It’s perhaps unsurprising, then, that supermarkets are still a key channel for the no alcohol sector, with 43% of sales coming from in-store shopping and around 10% from in-pub sales.
Image: Yay Images
Filed Under:
Guest Post
Tagged as: Drinks, Food, Guest Post, Richard Horwell
By Emeka Ikechi, Director, Vanity Studios
You need to pay close attention to the images you use if you want your business to have successful social media. Instagram now boasts more than 500 million daily active users1, demonstrating the importance of imagery to your social media strategy. Additionally, 72% of teenagers now use Instagram2. As this demographic ages, they will gain spending power, so it is important to be engaging with them now to develop a strong customer base in the future.
Image: Yay Images
Filed Under:
Guest Post
Tagged as: Emeka Ikechi, Guest Post, Images, Social Media
By Dario Betti, CEO, MEF
There are millions of faked SMS sent by fraudsters trying to steal passwords every day. Consumers and organizations need help to fight back against this.
Text messaging scams, which trick consumers into sending money or sharing their account details with fraudsters, are known as ‘Smishing’ (or phishing by SMS). Criminals send bogus texts which appear to come from a trusted sender.
Image: Yay Images
Filed Under:
Guest Post
Tagged as: Guest Post, Telecom
By Erik Wolf. Executive Director, The World Food Travel Association
One of the most popular television categories during lockdown was travel. Another was cooking. Many of us rediscovered nearby producers of local food and beverage products such as honey, vinegar, oils, cheeses, sauces, ciders, beers, kombucha, chocolate, tea, ice cream, and more. In many ways, the pandemic opened our eyes to the food and beverage options in our own local areas.
Image: Yay Images
Filed Under:
Guest Post
Tagged as: Food, Guest Post, Travel
By Amanda Hamilton, Chief Executive of the National Association of Licensed Paralegals (NALP)
Lockdown put restrictions on how we were able to spend money. For a while, there was no retail therapy (supermarkets don’t count), no dining out (standing outside the chip shop waiting for your order number to be called is not the same), and no clubbing (Zoom has its limitations). In fact, there were times when fun was as scarce as toilet roll! But as we shake off more aspects of lockdown, how many of us will be able to slip back into pre-pandemic spending patterns?
Image: Yay Images
A significant number of individuals and businesses are likely to be dealing with mental, physical, economical, and legal issues.
Filed Under:
Guest Post
Tagged as: Amanda Hamilton, Covid-19, Employees, Guest Post
By Sid Madge, Meee
Even when the pandemic is over, it’s unlikely that our working life will ever go back to the way it was. Whatever the outcome, every business will face new issues alongside the perennials: retention, recruitment, resilience, and performance. Perhaps it’s time to overhaul our approach to Learning & Development while we are at it.
I’m a great believer in learning how to create micro-moments, rather than having people attend endless courses and interventions. When we foster the ability to actively take charge of our situation and emotions at the moment, we can bring more empowerment and enablement to the workplace and help people create positive momentum for themselves and their teams. Each micro-moment intervention is designed to be actionable in a minute and I’ve written three books on these micro-moments for life, work, and family.
Image: Yay Images
Filed Under:
Guest Post
Tagged as: Employees, Guest Post, Sid Madge
By Craig Bulow, Corporate Away Days
A return to the office is an attractive idea to many of the UK’s workers: those who would like to return to office work have increased from 52% in February to 61% in May. One likely reason for the increase is the social isolation felt as a result of the lockdown.
Not only does socializing with colleagues feel good, but it also has benefits for business. Maintaining culture was cited as the biggest concern for businesses considering a virtual or hybrid model, with 19% also concerned about effective collaboration. Working face-to-face with colleagues can both help maintain a good working culture and boost collaboration.
Image: Yay Images
Filed Under:
Guest Post
Tagged as: Covid-19, Craig Bulow, Employees, Guest Post
By Karen Dunne-Squire, Elation Experts
Every business I’ve ever worked with has, at some point, had a brilliant idea that has not got traction within their organization. In fact, every business is full of amazing ideas, but the barrier is making those ideas real. We’ve all seen it happen:
There are a number of really significant business decisions that, if implemented well, will bring meaningful growth to the organization. So, what’s getting in the way?
Image: Yay Images
Filed Under:
Guest Post
Tagged as: Business, Guest Post, Karen Dunne-Squire
By Sonal Uberoi, Spa Balance
The hospitality industry is struggling after one of the worst years ever, and bookings only picking up very slowly. Given this difficult situation, how can hotels leverage their wellness assets to rebuild their business in the new normal?
The old business model is broken, and forward-thinking hoteliers know this. They also know they need to find new ways to attract a different group of customers if they are to thrive, not just survive.
To provide help, I’ve put my experience into The Wellness Asset. This is a practical book, full of essential information for any hotel owner.
Image: Pexels
Filed Under:
Guest Post
Tagged as: Guest Post, Hotel, Sonal Uberoi, Travel
By Emeka Ikechi, Director, Vanity Studios
Most social media platforms may have started as a fun way to communicate with friends and family, but there are few platforms that have not been co-opted for business. Whether you are a freelancer, own a business, or are simply looking to level up your job prospects, a social media presence is a way to gain new business and grow your network.
What you say on your social platforms is, of course, important, but the very first impression you give will be based on how your profile looks. On platforms like Instagram, images may be the only thing people will use to form an impression. Good imagery is not just an expression of who you are but an illustration of how you communicate.
Filed Under:
Guest Post
Tagged as: Emeka Ikechi, Guest Post, Photography