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By Gary Young, Equinox
It’s essential to manage costs and business owners are generally reviewing their key costs on a regular basis. However, telecoms often does not get reviewed for years at a time This may be because people don’t think they can save much so they don’t bother to investigate the options. However, the evidence suggests that there are substantial savings to be made.
Image: Pixabay
Let’s look at what is impacting prices in the telecoms market and then look at what you can do to reduce the telecoms costs for your business.
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Tagged as: Business, Gary Young, Guest Post, Telecom
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By Animesh Ghosh, Kornchain
Loyalty programs have been around for decades and customers continue to enjoy collecting points and anticipating and gaining their rewards. Over the last five years, to take one example, enrollments in loyalty programs in the US increased by 40%.
Businesses have long realized that a loyalty program is an important aspect of their marketing strategy, particularly for retailers. It’s no surprise that businesses invest heavily in loyalty programs, as these can generate up to 20% of a business’s profits.
However, the industry has stagnated with a large number of look-alike programs causing customer boredom. One primary drawback with current loyalty points is that it takes too long to reach the redemption threshold and the value is too low to excite customers. Despite huge participation and increasing memberships in loyalty programs, customers are generally not satisfied by the way rewards can be redeemed and find it difficult to earn a meaningful reward. Moreover, the current methods of loyalty points exchange are very limited and expensive and there is little opportunity for a customer to pool points for a higher-value redemption.
Image: Pixabay
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Tagged as: Animesh Ghosh, Blockchain, Business, Guest Post, Loyalty
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By Craig Johnson, NALP Licensed Paralegal & Professional McKenzie Friend
It’s a common misconception that, when attending court in the UK, one must hire a solicitor or instruct a direct access barrister to progress their case for the desired outcome. However, this is no longer true. Since 2013 with cuts to legal aid and the average person unable to afford to hire expensive legal professionals, a new type of “lawyer” has arisen; the McKenzie Friend and the Paralegal.
But what are they and what are the differences?
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Tagged as: Craig Johnson, Guest Post, Legal
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By Jonathan Amponsah, CTA FCCA, The Tax Guys
If you were to review the past month would you see that you spent a significant amount of time processing tasks manually? Perhaps you spent longer than you would have liked rearranging meetings, chasing customers for payment of outstanding invoices or managing other aspects of your business finances. It might even find it hard to identify where all your time went! In circumstances like these, you probably won’t have found time for thinking about the future and developing innovative products or services to take your business forward.
With so many apps on the market and app advisory services offered by professional advisers in your industry, it’s really worthwhile reviewing your current approach and how it can be streamlined to save you time, money and stress.
Image: StockUnlimited
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Tagged as: Automate, Business, Finance, Guest Post, Jonathan Amponsah
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By Mike Ianiri, Redsquid
As 43% of cyber attacks are directed at small businesses there is no question that business owners need to ensure that their businesses are protected.
Cyber attacks are widespread. Consumers are frequently targeted, as are businesses, both large and small. Consumers and micro-businesses may have some protection from the new agreement the banks are signing up to, but, with a recent BBC article saying some banks still haven’t signed up to the voluntary agreement around payment scams, they need to ensure they protect themselves as much as they can.
Image: Pixabay
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Tagged as: Cybercrime, Guest Post, Mike Ianiri, Security
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By Gary Young, Equinox
As a small business owner you may find yourself covering while your team members are away and put off going on vacation yourself. You and your loved ones deserve time away together. So, you need to stop yourself worrying about how your team will cope in your absence. You can do this by using some of the many tech tools that are available. Get them in place and you’ll be able to relax and enjoy your vacation.
Let’s be clear. We want you to have a real break and not use technology to work in a hotel while your family and friends have fun without you.
Image: Pixabay
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Tagged as: Business, Gary Young, Guest Post, Productivity, Vacation
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By Clare Hall-Taylor, Edmund Hillary Brands
Although it may surprise you to hear that the retail market is actually growing, you may be less surprised to hear that fast fashion is in decline while premium fashion is on the rise. Customers are becoming more aware of the damaging effects fast, disposable, fashion has on the planet and are opting to spend their money on longer-lasting, premium brands instead.
Fashion consumers are also asking for products that reflect their personalities and say something about who they are. If brands get it right, they can capitalize on the growth in premium fashion, creating a strong brand that stands the test of time.
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Tagged as: Brand, Clare Hall-Taylor, Fashion, Guest Post
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By Thomas Lock, Founder, AP Brands
When you’re just starting out approaching and dealing with large supermarkets can be daunting. After all, the majority of British shoppers regularly buy from them either online or instore, so it’s hugely important for brand awareness, sales, etc.
Having launched four new snacks brands into the UK market over the past few years and having got them into a number of major supermarkets, I’ve gained an understanding of the process. Hopefully, you can learn from my experiences, avoid my mistakes, and find success for your brand.
Image: Pixabay
Here are my tips for getting your product onto the shelves in major supermarket chains:
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Tagged as: Guest Post, Marketing, Supermarket, Thomas Lock
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By Gary Young, Equinox
Many of your staff will relish the opportunity to have more time to enjoy the summer. With the possibility of working more flexibly from home, this is an option that business owners should consider.
What technology will you need to make this possible?
Image: Pixabay
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Tagged as: Business, Gary Young, Guest Post, Small Business, Work, Work from Home
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By Matt Dunn, co-founder of Cadello
Across the food and beverage sector, there has been a clear trend towards higher-quality products over the past 15 years or so. In an effort to differentiate, food and drink manufacturers have been carving out niches for very specific, high-quality product ranges. From botanical health drinks to all-natural pork scratchings, the range and quality of products have been steadily increasing.
In the alcoholic drinks market, the shift towards more diversified and premium drinks has been most notable when it comes to beer and gin but is starting to be recognized in other categories, such as rum, as well as driving entirely new categories of spirits. Alcoholic drinks manufacturers and retailers need to be ready to jump on these trends in the near future or risk becoming obsolete.
Image: Pixabay
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Tagged as: Alcohol, Guest Post, Matt Dunn
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